Uniqlo: Unwrap the Warmth, UK & Europe
12 November, 2013
Back in the summer we were approached by Uniqlo to design their Christmas windows campaign for their UK & European stores. We designed a series of red gift boxes being unwrapped (which were inspired by the Uniqlo movie “Unwrap the Warmth’). Each Window houses a set of magnetic images so they can be changed on a regular basis throughout the campaign. We also produced over 6,000 hand folded Uniqlo origami boxes which surround the mannequins feet.
Creative: Chameleon Visual
Production & Installation: Chameleon Visual & Setsquare
Photography: Melvyn Vincent