See By Chloe: Selfridges Pop Up, London

16 July, 2015

We recently installed our new See By Chloe pop up in Selfridges, London. Located on the 3rd floor the new concept will be live until December 2015. Using the new See By Chloe store concept we developed a miniature version, which will be popping up in a variety of locations all over Europe in the coming months. Selfridges includes interactive viewing stations and a bespoke selfie wall.

Creative Concept: Chameleon Visual
Production & Installation: SBC
Photography: Melvyn Vincent

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