MaxMara: Whitney Bag Private View, Top of the Standard NYC
6 May, 2015
On the 22nd April we set up a Private Event at The Top of The Standard in New York. Renzo Piano Building Workshop invited guests to a glamorous evening where MaxMara presented the Limited Edition Whitney Bag.
Our installation consisted of 3 miniature Whitney Museum Models, alongside a podium showcasing the Limited Edition bag. We also created a step and repeat photo call wall and filled the room with flower arrangements.
Creative: Chameleon Visual
Production: New Project
Flowers: Absolute Flowers & Home
Photography: Melvyn Vincent