Chloé: St Honore
30 October, 2013
Pre-Fashion Week we started our installations by installing at Chloé Boutique on Rue St Honore, Paris. We installed a giant copper ribbon to launch the new Baylee Bag. Alongside the St Honore installation we also launched the same campaign into Galleries Lafayette and the campaign was then rolled out globally into 9 other boutiques.
Creative: Chloé & Chameleon Visual
Production: Chameleon Visual
Installation: Chloé & Chameleon Visual
Photography: Melvyn Vincent